The Creative Youth Plan Ireland is transforming how creativity is embedded in education — and The B!G Idea is proud to help deliver that vision.
At The B!G Idea, we believe in the power of creativity and in democratising it to broaden young people’s mindsets. Above all, we want to offer equal opportunities to every student, regardless of background or circumstance. However, this would not be possible without the support of our incredible title partner, Creative Ireland.
From Day 1, Creative Ireland backed our mission. As our very first partner, they enabled us to deliver our creative thinking programme to schools completely free of charge. Time and again, they have invested in our impact and believed in our vision.
Creative Ireland supported The B!G Idea in developing four creative education projects. Each project aligns with the objectives of the Creative Youth Plan Ireland, focusing not only on how young people engage in the creative process, but also on how they apply creative thinking in everyday life.
The Creative Youth Plan sits under Pillar 1 of the Creative Ireland programme. Its goals include:
This is where The B!G Idea strengthens and amplifies that work.
The backbone of The B!G Idea is empowering students to tackle big societal challenges in innovative ways.
We teach:
Importantly, we don’t leave teachers behind. Instead, we provide ready-made lesson plans, structured resources, and clear teaching guidance. As a result, educators can focus on delivery rather than preparation.
Furthermore, we prioritise accessibility. We provide equipment and materials to ensure that every student has equal opportunity to participate fully in the programme.
In this way, we actively support the inclusive ambitions of the Creative Youth Plan Ireland.
Times are changing rapidly. Young people now need skills that go beyond memorisation and exams. They must develop:
Creative Ireland recognises this shift. Their strategy positions arts and culture at the heart of education to prepare young people for an uncertain and competitive future.
This is exactly what The B!G Idea delivers.
By combining mentorship, experiential learning, and structured creative challenges, we equip students with the tools to think differently and solve complex problems.
Creative Ireland grew out of the Ireland 2016 initiative, which marked the 100th anniversary of the Easter Rising. The overwhelming cultural response inspired the creation of a long-term programme to nurture Ireland’s creative potential.
Today, the programme focuses on four key themes:
We are honoured to contribute to this national movement by embedding creative thinking directly into schools across Ireland.
At The B!G Idea, we are proud to support the Creative Youth Plan Ireland and to work alongside Creative Ireland in shaping the next generation of creative leaders.
The youth of Ireland are developing the skills to become confident innovators, problem-solvers and change-makers.
And we are only getting started.
