Our students had a lot to say about the 2021 programme — and we loved hearing every word. Their enthusiasm for creativity was clear from the start. In fact, their feedback shows just how much hard work our team and incredible mentors invested in supporting the next generation of creative innovators.
From day one, students threw themselves into the creative process. They were determined to find solutions and eager to learn new skills. When we asked where that drive came from, they told us something powerful: the briefs felt relevant. They cared deeply about the topics. As a result, they were fully engaged.
As the weeks progressed, the impact of creative thinking became obvious. Confidence grew steadily. By using the materials from their Swag Bags and engaging in structured activities, students began to understand complex issues more clearly. More importantly, they learned how to apply creative thinking to real local and global challenges. Even students who had never seen themselves as creative were open to developing new skills. For many, this programme revealed a creative side they hadn’t recognised before. They discovered not only how to think differently, but also where to apply those skills in real life.
One of the most surprising outcomes was the sheer variety of B!G Ideas. The creativity, depth of research, and originality were remarkable. Our young people clearly have solutions that could improve communities and address global challenges. However, what they need are the tools and confidence to activate those ideas. That’s exactly what this programme provides.
Students were especially vocal about the value of mentor feedback. For many, this was their first experience connecting directly with industry professionals. That connection made a difference. Mentors helped students see their ideas from new perspectives. They offered encouragement, validation, and practical insight. As a result, students gained belief in their ideas and clarity on how to move forward.
Importantly, this kind of industry-education link is rare in secondary education. It offers something truly unique — real-world relevance and meaningful feedback.
If you want to support the next generation of creative thinkers, consider becoming a Believer or Mentor today.
