The B!G Idea
The B!G Idea
The B!G Idea
The B!G Idea
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The B!G Idea
The B!G Idea
The B!G Idea
The B!G Idea

“If I didn’t do The B!G Idea I’d still be on my own and not really talking to people. But now that I am I have a lot more friends and I’m enjoying it here.”

Latoya, Student, Kilkenny Youthreach

We want every young people in Ireland to access game-changing skills, so they can tackle the challenges in their own lives, their future workplaces and their communities.

“In school, I often felt out of place. I learned differently and struggled with exams, but discovering a specific set of skills transformed everything, exceeding all expectations. Our education system doesn’t work for every young person—it can even add to their challenges. That’s why we created The B!G Idea: to ensure no young person feels left behind. Every student has the potential to thrive when given the right tools. We empower them to unlock their skills, tackle challenges, and reimagine the world we’ve handed them.”

Kim Mackenzie-Doyle, CEO, The B!G Idea

Why it's so needed


68%

of young people feel that they have experienced depression or anxiety and that they are stressed about their future.


100%

experience a decrease in levels of life satisfaction and optimism from 1st year to 6th year.


84%

of students from deprived areas don’t believe they have the skills to succeed in a professional career.

“It’s a great programme, especially for people who might be lacking in confidence. It teaches us that we need to be vocal about our opinions and that our words and ideas can change the world!”

Roise Ni Dhochartaigh, St Josephs Grammar

What you can do

So far, we have supported over 10,000 students across the island of Ireland. We need multi-year support to help us increase our impact on the ground and to help us scale sustainably. Whatever your budget, we’ll work hard to deliver our multi-award winning programmes that create lasting change for young people and our country. Your investment will support FREE student places ensuring equitable access for all students. Whether that means supporting 1 class or 50, this is about doing what we can to equip our young people with the skills they need to thrive and change our world.


€10K

Gifts free access for 40 young people like Katie, on a programme suited to their needs, including all learning materials right down to a pencil - levelling the playing field for all involved.


€25K

Gifts free access for 100 young people, like Luke, from Youthreach and CTC centres across Ireland, including specialised supports for the most disadvantaged young people from the most diverse backgrounds.


€50K

Funds core costs, giving a much-needed cash injection to invest in our ed-tech platform. This would allow us to innovatively scale to include even more young people when it matters most.

The B!G student impact over 4 years

100% of learned new skills

98% feel more confident

97% enjoyed learning

95% empowered to tackle challenges

94% valued mentors support

90% are motivated to help others

86% learned to work in a team

“The B!G Idea programme for me, comparing it through the years with different project-based learning, has been one of the more exceptional ones. This vehicle of The B!G Idea has been the perfect vehicle. I think it’s something that from the ground up needs to go to local politicians, it has to be up there. It’s very important”

Michael Bracken, Tullamore CTC Facilitator.

“The most important thing that we have learnt so far is that anyone can create change in this world, no matter how big or how small, it will create some sort of impact on our planet”

Angelica, Student, Coláiste Bhríde

The B!G Idea

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